Rick Warren’s marketing-driven life

The mega-pastor has launched a new magazine called Purpose Driven Connection. Call me skeptical, but since many of the articles inside the $10 mag were written by Warren or his wife, Kay, and since the reviewer for TIME notes that “the Rwanda story veers toward hagiography” (a biography of a saint), I have to wonder whether this is about making disciples of all nations or just self-promotion for his next venture into world politics.

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