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I Am Proud to Own Two Hyundais

Because Hyundai owners have their heads screwed on straight:

NEW YORK (CNN/Money) – A surprising number of Hyundai customers said they didn’t want Sirius Satellite Radio installed in their vehicles because they objected to Howard Stern, according to an auto news Web site.

The so-called “shock jock” will broadcast on Sirius Monday through Friday from 6 a.m. to 10 a.m. beginning in January 2006, said Inside Line, an online news source that is part of is a partner in’s automotive news and information channels.

Hyundai recently surveyed 300 to 400 customers as it was deciding whether to choose XM or Sirius Satellite Radio in as an option for its vehicles. Hyundai ultimately decided to go with XM.

Apparently a surprising number of Hyundai owners wrote in unsolicited complaints about the possibility of having Howard Stern piped into their automobiles. Heh heh heh.

In 1986, Billboard published a letter I wrote in which I opined that Stern’s popularity would be short-lived as listeners tired of his juvenile humor. Sadly, Stern has proved H.L. Mencken correct–no one ever went broke underestimating the taste of the American public.

Except for Hyundai owners, apparently.

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